A two-member sales team from Wanda Boto Tyre Company China visited Pakistan this month. The purpose of the visit was to get updates about sales volume and marketing environment for Wanda & Boto tyres in Pakistan.
The Boto team comprising Ms. Sophia and Mr. Lee visited the General Tyre & Rubber Company of Pakistan Ltd., in Karachi. Boto is already the manufacturer and supplier of ‘Horsepower brand’ Truck tyres for GTR in Pakistan market. Boto officials visited the GTR factory and exchanged information about plant production.
The team also moved to Lahore and visited Boto Tyres distributor for Pakistan market. M/s: Askari Traders are importer and distributor of Boto PCR & TBR tyres. M/s: Techno Tyre in Karachi is the distributor of Winda brand for PCR in Pakistan.
Muddasser Khan, CEO, Askari Traders said the team officials were very satisfied with our performance. We have increased sales volume in very short span of time and marketing the Boto brand from Karachi to Khyber through strong dealership network. He said in recent budget Govt reduced the Customs duty on imported PCR tyres but 15% duty imposed on TBR tyres of Chinese origin.
Therefore, in TBR tyre business the cost & price will be going high in coming days including another impact of 0.3% Withholding Tax on bank transactions. Muddasser said we had established contacts in my recent visit of China Tyre & Wheel Fair held in Qingdao during April this year. Through this Tyre exhibition we got introduced and established very good contacts after the event for business cooperation in Pakistan market.
-Published on page#25, September-2015 edition of MOBILE WORLD Magazine