The General Tyre & Rubber Co of Pakistan Ltd, the largest tyre manufacturer with more than 50 years of existence in the country having strong dealership network always takes a lead. Dealers from all over Pakistan who met the targets set by the Company during the first half of 2014-15 were taken to the trip. Amongst them there were some new dealers who worked hard & qualified for the first time.
Based on the last year’s feedback & experience of Cape Town-South Africa, the Company decided to take them to St. Petersburg, Russia for five days trip. They embarked upon the journey on May 3, 2015 & reached thereby at 3pm (local time).
St Petersburg is the largest city after Moscow with a population of over five million located on the Neva River at the head of the Gulf of Finland on the Baltic Sea. It is also described as the most westernized city of Russia founded in May 27, 1703 by Tsar Peter the Great.
The itinerary was carefully made keeping in view the famous historical places to be visited. The weather was cold & windy too. The min temperature was 5 Celsius & the max was 12 Celsius. So everyone was very well advised to carry warm clothes with them. Throughout the journey they enjoyed the trip & appreciated the cozy arrangements made for them.
Main purpose of this trip was not only to acknowledge the efforts made by them but also to build up understanding & at the same time strengthening the business relationship with them. The visiting dealers expressed that in the days to come they will put more efforts to sell the General.
-Published on page#48-49 June-2015 edition of MOBILE WORLD Magazine